Book Review-The Orange Revolution

I’m a very picky book reader. Prior to reading “The Orange Revolution: How One Great Team Can Transform an Entire Organization,” I had actually started and given up reading several other business books. But “The Orange Revolution” restored my belief that business books can be entertaining, researched-based, and instructive.

Culling research from a 350,000-person database (employees from 28 industries) by the Best Companies Group, as well as from their own interviews with exceptional teams at leading companies, the authors found that breakthrough teams had not only remarkable leaders, but also team members, all of whom share similar characteristics!

These characteristics comprised what Gostick and Elton called “The Basic 4 + Recognition” (p. 45):

  • Goal setting (knowing where you are going)
  • Communication (wise use of your voice and ears)
  • Trust (believing in others and being trustworthy)
  • Accountability (doing what you say you will do)

Plus

  • Recognition (appreciating others’ strengths)

From the first few pages, Gostick and Elton’s writing style immediately caught my attention. Their story about Thomas Edison’s success in creating the incandescent lightbulb set a beautiful tone throughout the book. Although Edison is almost universally thought of as the one person who invented the incandescent light bulb, it was his team working together under his supervision that made it a reality! That’s right, Edison envisioned it, but it took a team of remarkable “assistants” who made it happen. In fact, Edison searched for men of integrity, who were hungry for knowledge and who expected excellence. He would then put them into small teams, gave them a goal, and let them independently pursue it. Edison did not do it alone. He had help from a breakthrough team.

“By creating an Orange culture that not only expects but also nurtures competency, and then combining it with a high regard for team members, breakthrough teams generate a self-perpetuating collaborative energy” (Gostick & Elton, 2010, p. 42).

A world-class team is not about who is on the team, but rather what the team can do. Gostick and Elton discovered that six core traits defined breakthrough teams: (1) they dream ambitious goals; (2) they believe in one another and what the team can accomplish together; (3) they take calculated risks but (4) measure their results; (5) they persevere even when conflicts or challenges occur; and (6) they tell stories that illustrate what they’re trying to achieve.

Indeed, it is this last trait that, in my opinion, separates “The Orange Revolution” from the sea of business books out there. Stories are amazingly powerful and Gostick and Elton did a masterful job incorporating incredible stories into their book.

According to the authors, all breakthrough teams follow The Rule of 3 (p. 16):

  • Wow—Breakthrough teams commit to a standard of world-class performance.
  • No Surprises—All team members are accountable for openness and honest debate, and each knows what to expect from the others.
  • Cheer—Team members support, recognize, appreciate, and cheer others and the group on to victory.

But more than any other story, the one about Patrick Poyfair’s Arsenal Strikers (a second girl’s Double A soccer team created for girls who were told they weren’t good enough to be in the first soccer club) really touched me. It’s in the last chapter of the book so I don’t want to give the story away. Since my summary here won’t do the story any justice, I’ll just briefly say this: The power of cheering for one another transcends the workplace and into the home and our lives outside of work. It’s so inspiring to hear about breakthrough teams, but it is even more empowering to know that we can create and be a part of our own breakthrough teams.

Gostick & Elton (2010) showed that “soft” ideas such as recognition, goal setting, trust, etc. can “actually drive competency every bit as much as technical ability” (p. 45).

Summary: One of the best and most practical business books I have ever read. This is a book I would definitely take with me if I were stranded on an island somewhere and could only bring three books. Well written and witty, with amazing and uplifting stories to inspire and warm the heart. Gostick and Elton have done a wonderful job convincing me, “how one great team can transform an entire organization.” My highest recommendation!

References

Carrots.com. The Orange White Paper. http://www.carrots.com/public/files/whitepapers/Orange_White_Paper.pdf

Gostick, A., & Elton, C. (2010). The orange revolution: How one great team can transform an entire organization. New York: Free Press.

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Lack of Career Advancement Leads to Turnover Despite Training


Photo: movin’ up

According to the American Society for Training & Development, U.S. organizations spent about $171.5 billion on employee learning and development in 2010. But what good does it do a company if the very workers the organization spent money on to train will quit and take their newly acquired training with them?

I came across an article in the Wall Street Journal titled, “When Training Leads to Turnover” and found it interesting. However, it’s important to note that the title is a bit misleading since training (by itself) does not lead to turnover. Rather, it’s the idea that without an opportunity to advance/move up in a company, employees (even those who have received training) are more likely to leave compared to those who have opportunities to advance in the organization. As Silverman later clarified in the WSJ article, “employee turnover can increase after training if a company fails to also provide career development and opportunities to get ahead.”

Kraimer, Seibert, Wayne, Liden, and Bravo (2011) discovered that employees who’ve been trained by their company will leave if they do not see any chance to advance. On the other hand, workers who see a career opportunity within the organization will stick around. Thus, it would have been more fitting to label the WSJ article “When Lack of Career Advancement Leads to Turnover.” But then that wouldn’t be as eye-catching. In fact, the research study the WSJ cited is titled, “Antecedents and outcomes of organizational support for development: The critical role of career opportunities.” Note the last part of the title, “The critical role of career opportunities.”

Training does not occur in a vacuum and, by itself, is not enough to retain employees, if those employees do not see career opportunities in their future.

Researchers defined two important concepts: (a) organizational support for development (OSD) as “employees’ overall perceptions that the organization provides programs and opportunities that help employees develop their functional skills and managerial capabilities” (Kraimer et al., 2011, p. 486); (b) perceived career opportunity (PCO) as “employees’ belief that jobs or positions that match their career goals and interests exist within the organization” (Kraimer et al., 2011, p. 486).

Most notably, the researchers found that development support was associated with reduced voluntary turnover when perceived career opportunity was high, but it was associated with increased turnover when perceived career opportunity was low. In other words, even when organizations provide programs and opportunities to help employees develop their skills, if employees perceive that career advancement opportunity is low, they are more likely to leave.

Practical Implications: “Organizations should seek to manage employees’ perceptions of career opportunity if they wish to retain career-oriented employees. If organizational career paths do not lead to opportunities that match those desired by employees, they may choose to look for alternative jobs in the hopes that another organization will offer more desirable job paths. Given the high costs associated with staffing and turnover, expenditures for development support may be well justified, but only when employees perceive that there are career opportunities within the organization that match their career goals and interests. When many employees do not perceive desirable career opportunities, our results suggest that development support may simply provide them with the mobility capital to leave…” (Kraimer et al., 2011, p. 496).

References

American Society for Training & Development (ASTD). 2011 State of the Industry Report.

Kraimer, M. L., Seibert, S. E., Wayne, S. J., Liden, R. C., & Bravo, J. (2011). Antecedents and outcomes of organizational support for development: The critical role of career opportunities. Journal of Applied Psychology, 96(3), 485-500. doi:10.1037/a0021452

Silverman, R. E. (2012, June 25). When training leads to turnover. The Wall Street Journal [Online]. Retrieved August 2, 2012, from http://blogs.wsj.com/atwork/2012/06/25/when-training-leads-to-turnover/